Luiss Business School
Milan, Italy
Corporate Event: Management, PR and Communication - Major of the Master in Marketing Management
The major in Corporate Event: Management, PR and Communication aims to provide students with the skills necessary to understand and manage the dynamics and importance of multiple communication tools: public relations, advertising, and events.The Master's program aims to offer general managerial training combined with the development of specific technical and managerial skills geared toward change, to prepare professionals capable of managing the changing context and planning, executing, and monitoring more effective integrated communications campaign. The program will help students:
Throughout the Master's program, students will receive ongoing support from the Career Service to help them acquire and develop skills that will enhance their employability. The Career Service will also offer direct support in finding a curricular internship.
