Newcastle University Business School
Newcastle, United Kingdom
Develop essential expertise to lead with confidence and thrive in today's business landscape. Master the art of modern marketing and conquer the digital age. The course aims to meet the burgeoning demand for digital marketing education in the marketplace by providing an up-to-date, comprehensive, and critical understanding of the discipline to prepare you for the modern business environment. This course is suitable for those without a marketing background. On the course, you will learn strategic and tactical digital marketing in the modern business environment. You will also learn how research-led digital marketing informs business decisions and how effective digital marketing responses are scoped, planned, and developed. Read more about this course in our postgraduate 2026 entry prospectus.
